I’m a content marketer with a passion for ‘doing things that don’t scale’ and a life-long learner. When I’m not writing new posts or researching more topics, I’m probably either running or listening to podcasts (or doing both of these things at once).
Are you interested in discussing any subjects I’ve written about in more detail? Would you like to be featured on LiveChat Partners blog as a guest contributor? Let’s connect via email or on Twitter.
If you're marketer working for a SaaS company, you may have realized that different strategies work depending on where the product you're marketing is on the growth life cycle axis. I will explore it in this new post from my product marketing series.
on 13 Nov, 2018
What is a value added reseller, and what are the pros and cons of this business partnership model? We're checking it in this new post on our blog.
on 24 Oct, 2018
Have you tried using the AARRR framework as a way to grow your product? Learn how it has helped thousands of companies since its introduction, and how to apply it to your business.
on 12 Oct, 2018
If you’d to take just one lesson from his article, it would be this: business partnerships can be perceived as loops and - when approached the right way - they can serve as an effective way to expand your business.
on 04 Oct, 2018
Marketing automation is not simply about speeding up your workflows. Learn how to use it, and what tools you should be using on a daily basis.
on 19 Sep, 2018
How do you create a compelling marketing portfolio? We'll address it in today’s blog post detailing digital portfolios best practices and tips.
on 12 Sep, 2018
You can learn anything from pricing your product and hiring new people to creating a user acquisition strategy from these 11 business podcasts. Let's dive in.
on 06 Sep, 2018
Want to become freelance consultant and you're not sure where to start? Read on for a 7-step easy-to-follow guide.
on 28 Aug, 2018
Sales can feel like a hit-and-miss process. We've prepared this list of top sales tools to help you create a smooth workflow and generate more leads.
on 22 Aug, 2018
What are the common product analytics mistakes, and what questions you can actually address by using these tools? We explore it in today's post.
on 16 Aug, 2018
Office workers receive on average 120 emails a day and send out about 40. At least some of these incoming messages are cold emails that simply go unresponded. It might be time to change your approach to a good ol' cold email.
on 07 Aug, 2018
Want to go beyond Google Analytics? Here's a list of product analytics tools you may consider using for better understanding of the user journey in your SaaS tool.
on 31 Jul, 2018