Do you distribute your blog content? While the first part of content marketing is creation, the equally important part is distribution. Here, you'll find reasons to start promoting your blog posts with Facebook ads.
While remarketing and retargeting share similar goals and tend to be interchangeable, they include differences. Let’s clarify this topic once and for all.
I bet you’ve noticed mid-rolls that Facebook introduced some time ago. Perhaps you've heard of pre-rolls too. Let’s see what they are all about.
Learn how to develop an Ideal Customer Profile (ICP) and use it to discover new markets, identify accounts that can become your company’s most valuable clients, and write the most compelling and relevant emails.
Paid advertising is the most immediate and perfectly measurable way to boost the reach of your online content. What kind of Facebook ads should you be investing in?
Does your strategy drive you in the right direction? Are you and your marketing team doing the job right? It all requires measuring key performance indicators.
Search marketers focus on Google, entirely ignoring the Bing and Yahoo. That’s a huge mistake because other traffic sources can make for a lucrative traffic source too.
Channel selling is about getting third-party teams to work on your results. But how do you know your company is ready for channel selling? And why should you care?
Here it comes again, the holiday season 2017 has officially started. It’s the second part of November and everybody seems to be thinking about Christmas.
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